Article marketing is one Internet advertising method that has gained in popularity over the past few years. Prior to that there were questions as to how effective article marketing really was.

In this article were going to take a look at the top 9 benefits of article marketing and why you should make it part of your advertising mix.

Before I get to the 9 benefits I want to point out that article marketing means doing more with your articles than just writing. It really means more than just writing them and putting them on your website or blog as well. To get the biggest benefit out of article marketing you need to be submitting your articles where people can read them.

1. When you submit articles to the best article directories you have an great chance of increasing the number of visiotrs your website gets. The number one reason to do article marketing is to get traffic from your articles.

2. There are also search engine benefits that come from writing and submitting articles. For example, you can hyperlink keyword phrases in your resource box when you submit an article to an article directory. This builds keyword relevancy back to your site.

3. Article marketing helps brand you as an expert in your particular niche. You gain credibility and become known as someone who is at the top of their field.

4. It should include social bookmarking along with your Blogging. The benefits of social bookmarking can include search engine bait as well as traffic from your various articles.

5. Marketing with articles can increase your sales. It gives you an opportunity to inform your customers on various topics which can lead to them coming to your website to learn more.

6. You can use the articles that you write to create Email marketing campaigns for specific products within your field. Your resource box can lead to your splash page where you capture contact information for future follow-up

7. Have you ever considered writing an e-book? You probably do not have to if you already have a series of articles already written.

8. You would be amazed at how many people still subscribers to some of the original ezines they joined years ago. You can submit your articles directly to the ezine publishers who are always looking for fresh content.

9. You could become a guest blogger and write blog articles for other bloggers. Another thing you could do is trade blog articles with bloggers to give each other additional exposure you might not normally get.

This is 9 of the top ways article marketing can benefit your business. You might be able to come up with other favorites yourself! The bottom line is using article marketing to build your business is a smart thing to do for many different reasons.

Jeff Schuman
http://www.articlesbase.com/internet-articles/benefits-of-article-marketing-series-9-ways-your-business-can-benefit-490400.html